ABOUT LOJO ACTIVEWEAR
My name is Laurence, I am the founder of LOJO Activewear. After graduating from Loughborough University in 2019 I moved to Melbourne until March 2020. I have been a model since 2015, I am signed with Established in London and I am represented by Vivien’s Model Management in Australia. I am a qualified NASM L3 Personal Trainer and a Professional Golfer. My experience as a model and PT, combined with my time in Melbourne led to the inspiration for LOJO. For those of you who’ve been to Melbourne, you’ll agree the two things its best known for are brunch and sport.
Sounds like the perfect city, right? Everyone has their own story; this is what makes us as humans unique, we all have different goals and ambitions, success is not a destination, it’s a Journey. I want to create an activewear brand that embraces this and empowers people to achieve their goals by creating a stylish, comfortable, quality product. If you look good, you feel good. Whether you’re working out or winding down, brunching or crunching, and anything in between, think LOJO.
LOJO, Love the Journey.